Job Announcement: Project MUSE Sales Coordinator, International/Special Markets Melanie Schaffner 29 Jan 2004 18:21 UTC
Of possible interest to SERIALST participants. Please excuse cross-posting. Project MUSE Position Announcement TITLE: Sales Coordinator, International and Special Markets, Project MUSE LOCATION: Johns Hopkins University Press, Baltimore, MD GENERAL DESCRIPTION: Reporting to the Marketing and Sales Manager, this position is primarily responsible for meeting division sales objectives for Project MUSE online journal collections among international libraries and institutional market segments outside of Muse's core university and college library subscription base. Duties include: identify subscription sales opportunities for Muse collections in international markets and non-academic library markets, develop marketing strategies and work with in-house and external resources to implement; collect, analyze and pursue leads to secure subscription sales; identify appropriate distribution channels to reach international and non-academic customers, identify and evaluate potential marketing partners, negotiate distribution agreements and set goals for distributors, manage distribution relationships and periodically review arrangements to ensure organizational needs are best served. Consult with Muse management and product development on the creation of specialized subscription options to appeal to targeted market segments; research appropriate marketing and sales opportunities for targeted markets, including conferences, scholarly meetings, print and electronic advertising vehicles, direct mail, and related activities: recommend appropriate mix to effectively reach targeted segments; attend appropriate industry events and on-site meetings to make contact with customers, prospects and marketing partners; gather and stay current on market intelligence and market conditions. Develop content for Subscription Information section of Muse web site targeting international and non-academic institutional customers and prospects, coordinate with Usability and Outreach Librarian and Web Development team to implement content on site; coordinate with Fulfillment/Subscriber Services to ensure new subscription order documentation is received and processed efficiently and subscription instructions communicated to customers; coordinate with User Services to promote usage of Muse journals in targeted markets through development and distribution of appropriate instructional and promotional materials. Provide regular written reports to department and division management detailing sales, prospect, distributor activity and market conditions/market intelligence for targeted markets; manage budgets for marketing and sales activities to targeted markets, analyze returns on marketing/sales efforts and adjust strategy accordingly; assist Marketing and Sales Manager with efforts to increase Muse subscription sales across all institutional markets. After initial orientation period, will work independently with limited direction from supervisor as required or requested to meet division sales goals; will work collaboratively with members of the Project Muse team, including User Services, Web Development and Subscriber Services; will direct activities of external marketing communications firm as needed to implement marketing activities in areas of responsibility; will have extensive contact with librarians, institutional purchasing agents, library consortium representatives, subscription agents, distributors, exhibition managers and service providers, and related vendors and customers domestically and internationally. QUALIFICATIONS: BA/BS in Marketing, communication, business or related discipline; minimum 1 year in a reference/acquisitions/collection development/public services capacity in an academic, public or special library plus 1 year of sales experience in a professional environment, or minimum 2 years in a library sales or marketing environment; at least 1 year of experience in international sales. (5+ years of experience in library sales may be substituted for degree requirement.) Advanced computer skills, including thorough knowledge of common word processing, spreadsheets, database, contact management and presentation applications; excellent professional communication (written, verbal and listening) interpersonal and presentation skills; excellent analytical, organizational and problem solving skills; working knowledge of one foreign language, preferably Western European; budget planning and management skills; demonstrated ability to work independently and as part of a team; demonstrated ability to manage projects, prioritize multiple tasks and meet deadlines in a fast-paced environment. Candidate must be willing and able to travel domestically and internationally up to 30% of the year. Moderate lifting (up to 40 lbs) of promotional materials and equipment is required. Valid passport and U.S. Drivers' license is required. NOTE: The successful candidate for this position will be subject to a pre-employment background check. PREFERRED QUALIFICATIONS: ALA-accredited MLS degree. Familiarity with market research techniques and experience developing/implementing product marketing strategy. Experience developing and delivering instructional, informational or sales presentations for audiences of varying sizes. Familiarity with web page design and common HTML editing applications. Working knowledge of two or more foreign languages. Experience in either acquisitions or user training for online/electronic resources in an academic, public or special library environment. Experience in marketing/selling electronic resources to libraries. Approximate Starting Salary: Commensurate with experience. ABOUT PROJECT MUSE: Project MUSE's mission is to provide electronic access to primary current periodical content from not-for-profit publishers in the humanities and social sciences to research libraries, master's colleges and universities, four-year colleges, and a mix of community colleges, public libraries, high schools and other special libraries nationally and internationally. Managed by the Johns Hopkins University Press, in collaboration with the Milton S. Eisenhower Library at Johns Hopkins University and the participating publishers, MUSE currently provides online access to over 250 titles from some 40 publishers to over1,000 subscribing libraries worldwide. The Project has been hailed for its library-friendly licensing and usage policies, easy online navigation, and reasonable pricing plans. For more information on MUSE, log onto http://muse.jhu.edu. To view the position announcement and apply online, go to http://jobs.jhu.edu/, select "Search Jobs@JHU," and enter "14006" as the Requisition Number. The Johns Hopkins University is an equal opportunity employer. See http://hrnt.jhu.edu/eeo.cfm. Contact: Johns Hopkins University/Homewood Human Resources (410) 516-8048 Questions about this position may also be directed to Muse Marketing and Sales Manager Melanie Schaffner at firstname.lastname@example.org.