Companies advertising within a publication Steve Rossiter 28 Feb 2008 03:59 UTC


I remember glancing through a publication a few years back at a library's
business reference desk area that listed the names of companies advertising
within a publication. For example, under Business Week it would indicate
General Motors, Verizon, etc.

I have asked a couple of Reference Librarians and they think I might be
referring to either SRDS's  Consumer or Business Magazines, Advertising Source
or the Lexis-Nexis Advertising Red Books, Advertiser, geographic.

Does anyone remember such listings in either of these two publications? Also,
is there an online version? I appreciate any feedback you can give me on this

Thanks, Steve.