Re: MANAGEMENT ACCOUNTING title change (Jeanette Skwor) Stephen Clark 25 Mar 1999 19:30 UTC

---------- Forwarded message ----------
Date: Thu, 25 Mar 1999 11:18:37 -0600
From: SKWORJ@GBMS01.UWGB.EDU
Subject: Re: MANAGEMENT ACCOUNTING title change

Joyce Nelson wrote:
> Haven't retrieved last month's issue, but I see upon reading the publisher's
> explanation in the TOP LINE feature of what I thought was a sample issue of a
> new publication  that MANAGEMENT ACCOUNTING has changed its
> name to STRATEGIC FINANCE.  Just thought I would share in case some other
> person processing this title failed to notice any advance notice of this
> change.  Looks like volume and issue numbering will continue with MANAGEMENT
> ACCOUNTING's  next expected count of vol. 80, issue 9

***I just checked vol. 80 #8 of MANAGEMENT ACCOUNTING, and the letter from
the publisher (p.8) states that STRATEGIC FINANCE is a "new monthly
flagship publication" to be launched in March, and that MANAGEMENT
ACCOUNTING "will be re-launched as a quarterly later this year and
positioned as a scholarly journal".  I am tempted to add, which is why
scholarly customers received so much notice of the venture, but I shall
resist ;)

***Anyway, I called our vendor and was told the only information they were
given is that MA subscriptions would be filled with issues of SF; a
re-launching of MA came as news to my rep.

***What are other libraries doing about the situation, and do you have any
more/different information?  I am wondering specifically about the wisdom
of cataloging and shelving SF for a few months if we are going to go back
to receiving MA, then.

Jeanette Skwor
Cofrin Library
UW-Green Bay