Blogs General information about emails and lists

Woman using an email group service in a meeting

The answer is simple: To save time, money, and resources.

An image showing a person trying to work out what a listserv is

If you’re running a business, sports club, charity or educational establishment, you’ll understand how important effective communication and collaboration is.

A group of people looking at photos of people

A healthy email list is important to ensure that you can contact a range of clients and drive success in your business. If you are already using Simplelists for email marketing, this won’t come as a surprise. If you are just starting a business, developing a list of contacts or ‘members’ can be challenging, especially when your customers are receiving other marketing messages in their inbox and becoming more sensitive to spam. Nevertheless, there are some effective ways to build a list of relevant members who will want to receive your emails.

A wordmap with marketing in the middle

In this post, we share some basic tips for those of you who are just starting out in email marketing. You might be about to launch a regular email newsletter to raise awareness of your work and/or invite your readers to sign up to a product or list (responding to a 'call to action’ or COA).

Macro shot of a watch workings

Email now takes up a significant part of almost everyone’s working day. If you spend more than an hour each day using email it makes a lot of sense to make your email routine as efficient as possible.

Image showing a road sign with text of your website next exit

Selling on Amazon and eBay made sense when fees were reasonable. Today, the economics have shifted dramatically against sellers who rely solely on marketplaces.