Blogs

A man viewing emails on a laptop

Why Use an Email Discussion List?

Email marketing is nothing new. It has been around since the widespread adoption of digital communications. That’s almost three decades, give or take a few years. Yet even today, in 2023 leveraging a strong discussion list as part of your email marketing is still one of the most effective ways for businesses to reach and influence new and existing audiences.

Simplelists GDPR

GDPR and updated terms and conditions

You are no doubt aware that the European General Data Protection Regulation (GDPR) came into force on 25 May 2018. Your inbox was probably full of messages from the various organisations and groups that hold your contact details, checking whether you still wish to receive messages from them and/or updating you about their privacy policy. Our members received an email explaining how Simplelists is complying with the regulation and we have shared that information here on our blog as well.

Timing your email newsletters

Timing your email newsletters

There is lots of information out there about when is the best time of the day/week to send email newsletters, ensuring that as many people as possible open (and read) your message. We’ve already written about how to come up with a good subject line to increase your open rates and in this post we’ll look at the variety of data that analyses the best time to send your email.

Price and Value word made by letter pieces

Which Account is Best For You?

You have a range of choices when deciding which account to use to manage your group email. In this post we’ll take you through your options but... before we start it’s worth noting that we offer free trials for both single and multiple list accounts so if you have a one-off email campaign or short-term project that requires group email management then why not use the free trial - it won’t cost you a thing!

HTML text

Plain Text or HTML Emails?

With Simplelists you have the option to send emails that are plain text or HTML. So which should you choose?

Private or Public Concept

Why Simplelists Is Better Than Facebook for Private Groups

If you’re setting up a discussion group these days you have a lot of options to choose from. You could use a social media platform, such as a Facebook ’closed’ group, to host your discussion or you could choose to use a group email service like Simplelists.

Spam Folder Listing

Choosing a subject line

In our last blog post, we explained that your email delivery rates might be reduced if your list members report your emails as 'spam’. A feature of Simplelists is that we enable the members of your list to engage easily in private group discussion with one another. So, it’s important that your emails get opened and that your members don’t mark them as spam before doing so, whether accidentally or not.

spam email

Spam management and delivery rates

It’s becoming more common for people to report emails as spam, even if they signed up to a list in the first place. If enough emails are reported as spam, delivery rates can be reduced and in the worst case scenario email addresses can be blacklisted and emails won’t get through at all.

Business deal

Simplelists Acquire 'DiscussThis'

We are very happy to let you know that Simplelists have acquired DiscussThis, another group email service.